Tag Archives: college student

Guest Blogger Megan Getter on Widgets & Badges

10 Apr
It’s Guest Blogger Week! Our guest is Megan Getter of Florida Southern College in Lakeland, FL. She is studying Public Relations, Interpersonal Communication as well as minoring in English. Check out her blog, Waves and Ripples!

Widgets, and badges, and more: Oh my!

It’s not as much fun to say as lions, and tigers, and bears, but I’ll explain why they can be more helpful than carnivorous mammals.

lions and tigers and bears 

Image Credit: “Pick me! Pick me!” By captainxo

A few things you should know before we get started…

Widgets

First, according to Wikipedia, a widget is “a stand-alone application that can be embedded into third party sites by any user on a page where they have rights of authorship (user can edit coding of page).”

Example:

I use widgets a lot on this blog. If you look on the right side, each of the different items is a widget enabled by the blog theme. There’s a widget at the bottom of the page too! (See word clouds.)

Badges

Second, also according to Wikipedia, a badge is “a small image used on websites to promote web standards, products used in the creation of a web page or product, to indicate a specific content license that is applied to the content or design of a website.”

Think of badges as bling or flair. You can show of all the cool stuff that means something to you.

Example:

HTML5 Powered with Connectivity / Realtime, CSS3 / Styling, and Graphics, 3D & Effects

I got this badge off the HTML5 logo creation site. You often have to click on the badge to find out what it means. Maybe you should do that for this one too! ;)

Practicality

For a company or nonprofit, the use of badges and widgets can come in handy. A company can create a badge or widget for others to display on their website. For donating to a cause, someone could get a “giving badge” to share.

A widget can be created to provide a special service to either clients or potential customers. Think industry news! Or a countdown till the release of a book, movie, or event. People love to display widgets (gadgets for windows) on their desktop and blog, so make sure whatever you create is versatile.

A Chat with Nancy Duarte

29 Mar

Last week, I had the opportunity to listen in on Nancy Duarte‘s keynote presentation at Southeastern University. Nancy shared the story about her company, Duarte Design, and how it got started up. She gives thanks to God for leading her and her husband from having the desire of planting a church to starting a company. Nancy’s husband latched on to the personal computer and his vision and Nancy went a long for the ride and now they are the top-of-the-line business presentation producers. Nancy shared that all of their work comes from referrals. Until the publishing of her two books, Duarte Design had done no marketing whatsoever.

Nancy’s presentation took place at 9 a.m. on Friday morning and she is such a dominant presenter that I could not help but to pay attention. She not only ensured me that I don’t really have attention deficit disorder but she also proved that good presentation skills are key to successful communication. Nancy also shared that she loves hiring people fresh out of college. That’s encouraging!

Here are some of the highlights from an overall excellent presentation:

@whitneygonzalez Think of someone you love before presenting. It changes your whole body language.@nancyduarte #comm4633


@barbaranixon RT @whitneygonzalez Know your material & bring printouts! @nancyduarte on technical failure#comm4633

@barbaranixon .@NancyDuarte discussed the imptce of college students knowing “office skills” before starting their careers.#COMM4633

@barbaranixon RT @whitneygonzalez@nancyduarte says she used to buy her suits at Goodwill in order to look the part. It’s all about how you carry yourself. #COMM4633

@whitneygonzalez STAR moments are ideal during presentations: Something They’ll Always Remember. @nancyduarte

The Benefits of Volunteering

24 Mar

My involvement in the Dick Pope/Polk County Chapter of the Florida Public Relations Association has given me the opportunity to not only network with local public relations professionals, but also to volunteer at events, etc. Some people are reluctant to volunteer because they simply feel that they will be working for free and doing nothing important. Although you may, at times, be appointed to positions which you do not enjoy, such as selling raffle tickets or directing traffic, you will more than likely  have the opportunity to meet some great people and learn more than you expect to.

Last April, I volunteered at the Sun ‘N’ Fun Fly-In issuing members of the media their credentials for the event. Going into this volunteer position I didn’t really expect much except to cross names off of a list and issue name tags, but I was surprised at the number of media who were from not only all over the country, but from all over the world.

Last March, I volunteered at the National Leadership Forum at Southeastern University and although we spent countless hours greeting people, etc., I got to meet Former President George W. Bush!

Most recently, I volunteered at the Detroit Tigers’ Major League Scramble at Cleveland Heights Golf Course. I had the opportunity to meet major league baseball players as a raffle ticket salesperson. There are so many benefits to volunteering but here are some that I have encountered:

  • Free admission to exclusive events
  • Meeting celebrities
  • Learn things that are relevant to public relations
  • Ability to ask professionals questions
  • NETWORKING!

OK, so maybe it isn’t all about who you get to meet and all the benefits you get. It’s supposed to be all about helping out a good cause, etc. but you can’t deny all the opportunities that volunteering can get you! Get to volunteering!

Social Fresh Tampa 2011

25 Feb

This week I had the privilege of attending a two-day social media conference in Tampa, FL called Social Fresh. It was an enormous learning and networking opportunity for me as well as any other person that attended. It was awesome to be in a room full of hundreds of people that are as passionate about public relations and social media as I am/hope to be. Social Fresh Tampa kicked off with a Facebook Masters Training in which several speakers such as Justin Levy, Corey Creed, Chris Penn, etc., spoke about using Facebook Marketing Tools for business purposes and the different methods in which to do it successfully.

The second day of Social Fresh consisted of social media training with speakers such as Paula Berg, Schneider Mike and more. On day 2, there were many Q & A sessions that addressed the questions that the audience had. There was great interactivity between the panel and the audience.

Twitter played a big part in Social Fresh Tampa. The #socialfresh feed was constantly flowing during the conference and over 7000 tweets were sent during Social Fresh Tampa. Thanks to Twitter, I was able to meet plenty of people, not only online, but I was also able to meet them in person during breaks. I now know a plethora of PR professionals whom I have actually met IRL (In Real LIfe) and have gotten lots of contact information which will be beneficial for me when I dive into the job market or desire to explore social media with real case studies.

I would recommend Social Fresh to anyone who is interested in social media and guarantee that they will not only have a good time meeting people, but also learn a whole lot of information! For links to the presentations shared at Social Fresh Tampa, check out Katy Widrick’s recap post by clicking here.

Social Media Interaction

25 Jan

Just like all the other things that are far greater on the Internet, social networking has become extremely popular. Most people, including myself,  have said goodbye to their little black book of addresses and phone numbers and simply added their friend’s profile to their friends list on a social networking website.

 The ever so popular Facebook , developed by two college students, is well-known worldwide with the largest percentage of users outside of the United States! I’ve had a facebook since my senior year of high school and it has gradually become my site of choice.

The idea of Twitter may seem very redundant since all one does is answer the question “What are you doing?” It actually gives a user, or “tweeter,” a substantial amount of information. Personally, I subscribe to, or “follow,” news reporting tweets, sports tweets, my favorite musical artists, as well as companies or persons of interest. I’ve been tweeting since April of 2009 and I even tweet directly from my BlackBerry smartphone.

Myspace is the networking site that I have been a member of since my mid teen years. I used to be on myspace all the time but now find myself visiting it only a couple times a month. The main reason I still am a member is to keep up with my friends from high school that have yet to get a facebook.

I have never had a weblog before because I was not sure what I would write about. Now that I have gotten a little bit of exposure to blogging, it actually seems quite enjoyable and I look forward to blogging a lot in the future.